shift.

3rd Gear · Cohort seat

Reserve a chair
in Shift Labs.

Twelve weeks. A small room of senior founders working the same problem set in parallel. You leave with a decision architecture, not a deck.

The price rises with each cohort. That is deliberate — the earlier you commit, the less you pay, and the more room we have to shape the cohort around your work.

Three cohorts open.

Best price

September cohort

$4,997

Reserves one seat in the September cohort.

October cohort

$7,997

Reserves one seat in the October cohort.

January cohort

$11,997

Reserves one seat in the January cohort.

Not sure which cohort fits? Read how Labs works or apply first and talk it through.

What happens after you pay

  1. 01Your seat is held. You receive a confirmation immediately.
  2. 02Within one business day, Jason emails your intake pack — the pre-work that lets the cohort start at depth rather than at introductions.
  3. 03Two weeks before the cohort opens, you get the schedule, the reading, and the names of everyone else in the room.

Seats are transferable to a later cohort up to 30 days before the start date. Refunds are available within 14 days of purchase.